Professional Hair Smoothing Blog

Yes. And if you are searching for one, you have probably already made up your mind that the old way has to go. Maybe a stylist complained about headaches. Maybe...

Ask ten stylists to define a keratin treatment and you will get ten answers. Some mean a Brazilian blowout. Some mean a formaldehyde-based straightener. Some mean any service that makes...

For years, smoothing meant one outcome: pin-straight hair, whether the client asked for it or not. A curly client walked in, sat for three hours, and walked out with the...

Smoothing is one of the most profitable services a salon can offer, and one of the easiest to price badly. A treatment that occupies your station for three hours at...

If you have been behind the chair for more than a few years, you remember what traditional keratin services felt like. Burning eyes. Open windows in January. Clients asking why...

If you’ve been behind the chair long enough, you already know the drill. A client walks in with frizzy, unmanageable hair and asks for “a keratin.” But what they really...

Your client just left your chair with silky, frizz-free hair that looks like it belongs in a campaign shoot. She’s thrilled. But before she even reached the front desk, she...